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Don't Be A Thesaurus

Mastering the Art of Effective Communication

 

Welcome to our vibrant and inspiring small business communications blog - the ultimate hub where we shatter the myth that size limits potential. Here, we firmly believe that every small business deserves a communication prowess that rivals the giants of the industry.

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Are you tired of being overshadowed by the corporate giants? Don't fret! Our mission is to equip you with the essential tools and strategies to harness the incredible power of effective corporate communications. Unleash your potential to captivate, engage, and inspire your team like never before.

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At our blog, we go beyond the mundane and embrace the dynamic nature of communication. From unlocking the secrets of employee engagement to propelling your business toward unparalleled success, we leave no stone unturned. After all, good communication isn't just about words; it's about driving meaningful connections that breed loyalty and retention.

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Step into a realm where creativity knows no bounds, where compelling storytelling meets cutting-edge technology, and where small businesses thrive against all odds. Let us guide you through a transformational journey that will elevate your communications game to the next level.

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Embrace your identity, be the master of your narrative, and join us on this exhilarating adventure. Don't just be a thesaurus; become a captivating storyteller, an influential leader, and a force to be reckoned with. The time to unleash your full potential is now!

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As a professional communicator, I am often asked to review an internal message from a newly minted corporate leader. Commonly, these communications read as if the writer pulled out their trusty thesaurus in an effort to sound more business-like or to prove why they deserve their new position. This practice is one surefire way to lose your audience. People do not need to believe that you know the latest buzzwords, nor do they have the time to sort through your prose to understand your message.

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Some of the best executive communications I have ever come across are direct and to the point. Remember, the higher one rises within their organization, the wider the audience becomes. The engineer who uses highly technical terms will fail to reach the myriad of readers who do not work in technical positions. The marketing or communication director who waxes poetically will alienate the pragmatic employees. The HR executive who uses jargon when introducing the latest Human Resources app will discourage employees who will continue to call their HR rep instead.

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Remember, it is not what words you use, but how you use the words that get your message across and lend you credibility.

Sphere on Spiral Stairs

About

My name is Tim Chatlos

I'm the Founder and Chief Communicator at CorpComm2Go, a unique business that offers ala carte communications products and capabilities to small and medium businesses. I created the business because I truly believe that every business owner deserves a corporate communications department to drive employee engagement and achieve their marketing goals. 

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Our mantra is that a business should make every move count. That is why we created our business model where we provide communications and public affairs expertise to businesses of all sizes, on demand. Rather than focusing on marketing alone, we understand that communications are the driver internally to create an organizational culture and employee engagement. Externally, communications have the power to drive a brand and affect community engagement in a way that the market cannot. Our process is designed to empower your brand and outfit your business with the communications tools needed to succeed. Talk to us today about how we can support your growth, limit your turnover, and put you on a solid track to success and profit.

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www.coprcomm2go.com

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